This month, Gravy Analytics is pleased to announce the release of more than 15 new location-based audiences. Built on the places and events that consumers attend in real-life, Gravy Audiences make it easier than ever for advertisers to reach in-market consumers and deliver exceptional campaign results.

New audiences to note this month include:

Tax Preparation Customers – Connect with consumers previously observed at tax preparation offices. Includes foot traffic from leading tax preparers H&R Block, Jackson Hewitt, Liberty Tax and more. Reach consumers with a history of using tax preparation services – just in time for tax season.

Commuters – Reach consumers who regularly commute to work by 5, 10 or 15+ miles. Perfect for use by insurance companies, automotive services, public transportation, quick service restaurants and more. Take your marketing message beyond radio and billboards to reach mobile consumers on-the-go.

Pleasure & Weekend Travelers – Target consumers who regularly travel for pleasure or who schedule weekend getaways with your marketing message. Ideal for resorts, hotels, entertainment destinations and tourist attractions. Get your offer in front of in-market consumers before 2018 vacation planning begins!

Browse all our new audiences, below, or download the full list of more than 300 real-world audiences.

All Gravy Audiences are now available for use within leading DMPs and DSPs.

Have a question about one of our audiences? Or, have an idea for a new audience that you’d like us to build? Contact us today.