Are you a Homebody, Early Riser, or Night Owl? Check out the descriptions of Gravy’s featured March advertising audiences below and see which one you identify with the most.

Homebodies enjoy spending time at home. They might not frequent restaurants, bars, and entertainment venues often, but they still know how to have a good time. They cook meals at home rather than eating out at restaurants. Instead of going out, they prefer to read a good book, watch their favorite movie, or play a challenging video game at home. Homebodies tend to enjoy the convenience of online shopping so they don’t have to leave the comforts of home.

Early risers love to get up early and get the day started. They are the ultimate morning people.  Early risers go out early in the morning to get their to-do list done. They’ll work out, grab a healthy breakfast, meditate or even start their workday early. When all is said and done, they’ll grab a tea, juice, or coffee and take in the sunrise.

Night Owls live for staying up late. They love to go out and see the world, and don’t stay at home too often. Going out isn’t always a special occasion for Night Owls. Whether they’re out at a favorite restaurant, music venue, or mall, they know how to make the most of their evening.

Browse the descriptions below to learn more about our March audiences. If you need a full list of our advertising audiences, check out our Audience Finder.

Creating new audience segmentations allows you to reach new customers and tailor your ad messaging. Gravy’s March programmatic advertising audiences can help you market your breakfast offers to Early Risers, advertise your late night comedy special to Night Owls, and promote your latest monthly subscription box to Homebodies.