Gravy Analytics Adds New Brand Loyalist, Comic Con Enthusiast and Luxury Traveler Audiences

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    Gravy Analytics Adds New Brand Loyalist, Comic Con Enthusiast and Luxury Traveler Audiences

    Gravy Analytics is excited to launch 18 new audiences for use in digital advertising campaigns. These new audiences make it easy for marketers to reach their target audience, using information about where people go – and what they do – in the real world.

    Included in this month’s release are:

    Brand Loyalist Various Brands: Reach mobile consumers who show loyalty to brands including Costco, Disney, Ikea, McDonald’s and PetSmart through repeat visitations over time. These audiences are ideal for brands looking to target their loyal shoppers and travelers with a special promotion or offer. Be sure to check our brand audiences that can be used by brands to re-engage their current customers – or by their competitors to launch conquesting campaigns.

    Comic Con Enthusiast: Connect with mobile users who show interest in Comic-Con based on attendances at relevant comic-con branded and associated events and venues. Suitable for use by retailers, movie studios or cinemas promoting the latest release.

    Luxury Traveler: Target consumers who exhibit luxury travel behavior in their travel bookings and activities while traveling. Perfect for use by travel agencies who want to reach travelers planning their next getaway.  Or, reach even more travelers with our ‘Budget Travelers’ and ‘Cruise Travelers‘ audiences.

    View all the new audiences below or find the perfect audience today.

    AudienceDescription
    Comic-Con EnthusiastMobile users showing affinity for Comic-Con based on attendances at relevant comic-con branded and associated events and venues
    Brand Loyalist - DisneyMobile users showing brand affinity and loyalty to the brand Disney through repeated visitations over time
    Brand Loyalist - Wyndham HotelsMobile users showing brand affinity and loyalty to the brand Wyndham Hotels through repeated visitations over time
    Brand Loyalist - CostcoMobile users showing brand affinity and loyalty to the brand Costco through repeated visitations over time
    Brand Loyalist - Best BuyMobile users showing brand affinity and loyalty to the brand Best Buy through repeated visitations over time
    Brand Loyalist - PetcoMobile users showing brand affinity and loyalty to the brand Petco through repeated visitations over time
    Brand Loyalist - PetSmartMobile users showing brand affinity and loyalty to the brand PetSmart through repeated visitations over time
    Brand Loyalist - Sam's ClubMobile users showing brand affinity and loyalty to the brand Sam's club through repeated visitations over time
    Brand Loyalist - Dollar GeneralMobile users showing brand affinity and loyalty to the brand Dollar General through repeated visitations over time
    Brand Loyalist - KrogerMobile users showing brand affinity and loyalty to the brand Kroger through repeated visitations over time
    Brand Loyalist - IkeaMobile users showing brand affinity and loyalty to the brand Ikea through repeated visitations over time
    Brand Loyalist - McDonald'sMobile users showing brand affinity and loyalty to the brand McDonald's through repeated visitations over time
    Brand Loyalist - Burger KingMobile users showing brand affinity and loyalty to the brand Burger King through repeated visitations over time
    Brand Loyalist - Wendy'sMobile users showing brand affinity and loyalty to the brand Wendy's through repeated visitations over time
    Budget TravelerMobile users who exhibit budget travel behavior in their travel bookings and activities while traveling
    Luxury TravelerMobile users who exhibit luxury travel behavior in their travel bookings and activities while traveling
    Small Medium Business (SMB) EmployeeMobile users who work at small and medium sized businesses based on observed work patterns
    In Market for Exercise EquipmentMobile users in the market to purchase exercise equipment based on shopping at stores specializing in that equipment

    Ready to get started with Gravy Audiences? Contact us today.

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