Gravy Analytics Adds New Holiday Shopper, Party Planner, Dessert Lover Audiences
November 7, 2018
Gravy Analytics is excited to launch several new in-market, enthusiast and lifestyle audiences for use in digital advertising campaigns. With Gravy’s location-based audiences, marketers can easily reach committed consumers based on what they do in real life.
Included in this month’s release are:
Holiday Electronics Shoppers – Mobile users that are likely to shop for electronics this holiday season. Perfect for use by electronics retailers or shopping centers. Want to reach other holiday shoppers? Try our ‘Holiday Fashion Shoppers’, ‘Holiday Auto Shoppers’ or ‘Holiday Travelers’ audiences instead.
Holiday Movie Goers – Mobile users that watch movies in-theater during the holiday season. Ideal for movie studios and cinemas promoting the latest holiday release. Or, reach even more holiday enthusiasts with our ‘Holiday Happy Hour Adventurer’ and ‘Holiday Party Planner’ audiences.
Recent Visitors to Bakeries – Mobile users visiting bakeries and other sweet shops. With holiday season upon us, it’s the best time of year to reach consumers that buy sweets for entertaining.
Be sure to check out our new Recent Personal Finance Visit and Diners audiences, too!
Browse all new audiences, below, or download the full list of Gravy Audiences available today.
| Audience | Description |
|---|---|
| Holiday Fashion Shoppers | Mobile users seen shopping at fashion stores during the holiday season |
| Holiday Electronics Shoppers | Mobile users seen shopping at electronics stores during the holiday season |
| Wholesale Club Shoppers | Mobile consumers recently visiting a wholesale club, such as Costco, Sam's Club, or BJ's. |
| Diners - Thai Cuisine | Mobile users seen at Thai cuisine casual & fast food restaurants |
| Diners - Japanese Cuisine | Mobile users seen at Japanese cuisine casual & fast food restaurants |
| Diners - Irish Cuisine | Mobile users seen at Irish cuisine casual & fast food restaurants |
| Diners - Caribbean Cuisine | Mobile users seen at Caribbean cuisine casual & fast food restaurants |
| Diners - Korean Cuisine | Mobile users seen at Korean cuisine casual & fast food restaurants |
| Diners - Vietnamese Cuisine | Mobile users seen at Vietnamese cuisine casual & fast food restaurants |
| Recent Personal Finance Visit - Regions Bank | Mobile users that have recently visited a Regions Bank location. |
| Recent Personal Finance Visit - TD Bank | Mobile users that have recently visited a TD Bank location. |
| Recent Personal Finance Visit - Capital One | Mobile users that have recently visited a Capital One location. |
| Recent Visitors to Bakeries | Mobile users seen visiting bakeries |
| Recent Visitors to Donut Shops | Mobile users seen visiting donut shops |
| Recent Visitors to Frozen Yogurt Shops | Mobile users seen visiting frozen yogurt shops |
| Recent Visitors to Ice Cream Shops | Mobile users seen visiting ice cream shops |
| Likely Fast Food Employee | Mobile users likely to be fast food employees based on their visitation patterns at fast food venues |
| Holiday Travelers | Mobile users that travel during the holiday season |
| Holiday Movie Goers | Mobile users that go to the movies during the holiday season |
| Holiday Preparation Shoppers | Mobile users that visit stores with holiday prep during the holiday season |
| Holiday Happy Hour Adventurer | Mobile users that visit happy hours during the holiday season |
| Holiday Fast Food Diner | Mobile users that visit fast food restaurants during the holiday season |
| Holiday Mobile Phone Buyers | Mobile users that visit mobile phone stores during the holiday season |
| Holiday Arts and Crafts Shoppers | Mobile users that visit arts and crafts stores during the holiday season |
| Holiday Casual Food Diner | Mobile users that visit casual food restaurants during the holiday season |
| Holiday Coffee Shop Lovers | Mobile users that visit coffee shops during the holiday season |
| Holiday Auto Buyers | Mobile users that visit car dealerships during the holiday season |
| Holiday Party Planner | Mobile users that plan parties and visit party prep stores during the holiday season |
Ready to give Gravy Audiences a try? Contact us today.
