Gravy Analytics Introduces CBD Shopper, Parents and Proximity to Brands Audiences

Gravy Analytics Introduces CBD Shopper, Parents and Proximity to Brands Audiences

Gravy Analytics announces the launch of 28 new precision and proximity audiences for use in digital advertising campaigns. These new audiences make it easy for marketers to reach their target audience, using information about where people go – and what they do – in the real world.

Included in this month’s release are:

CBD Shopper: Advertise to mobile consumers seen at stores specializing in CBD products. Suitable for use by retailers that want to connect with shoppers before they make their next trip to the store!

Parents, Parents of Teenagers, Parents of Young Kids – Connect with ‘Parents’, ‘Parents of Teenagers’ and ‘Parents of Young Kids’. An ideal choice for companies marketing toys, technology, apparel or school supplies purchased by parents and used by their children. Or, reach even more parents with our ‘Parents of High School Students’ and ‘Parents of College Students’ audiences.

Proximity to Brands Reach mobile consumers who are seen at or in close proximity to brands including Costco, Dollar Tree, Ikea, Publix, Target and Walgreens. These audiences are ideal for brands looking to target shoppers around a location, or locations, of interest with a promotion or offer. Not sure which type of audience to choose, check out ‘Precision or Proximity? Choosing Between Location-Based Advertising Audiences‘.

View all the new audiences below or find the perfect audience today.

AudienceDescription
CBD ShopperMobile users seen at stores specializing in CBD products
Parents with Young KidsMobile consumers who exhibit behaviors associated with Parents of young children
Proximity to WalmartMobile devices seen at or frequently in close proximity to a Walmart
Proximity to Dollar TreeMobile devices seen at or frequently in close proximity to a Dollar Tree
Proximity to Big LotsMobile devices seen at or frequently in close proximity to a Big Lots
Proximity to Discount ShoppingMobile devices seen at or frequently in close proximity to a discount shopping venue
Proximity to Sam's ClubMobile devices seen at or frequently in close proximity to a Sam's Club
Proximity to BJ'sMobile devices seen at or frequently in close proximity to a BJ's
Proximity to CostcoMobile devices seen at or frequently in close proximity to a Costco
Proximity to Home DepotMobile devices seen at or frequently in close proximity to a Home Depot
Proximity to AceMobile devices seen at or frequently in close proximity to a Ace
Proximity to Lowe'sMobile devices seen at or frequently in close proximity to a Lowe's
Proximity to WalgreensMobile devices seen at or frequently in close proximity to a Walgreens
Proximity to Office DepotMobile devices seen at or frequently in close proximity to a Office Depot
Proximity to OfficeMaxMobile devices seen at or frequently in close proximity to a OfficeMax
Proximity to StaplesMobile devices seen at or frequently in close proximity to a Staples
Proximity to IKEAMobile devices seen at or frequently in close proximity to a IKEA
Proximity to TargetMobile devices seen at or frequently in close proximity to a Target
Proximity to KrogerMobile devices seen at or frequently in close proximity to a Kroger
Proximity to PublixMobile devices seen at or frequently in close proximity to a Publix
Proximity to Food LionMobile devices seen at or frequently in close proximity to a Food Lion
ParentsMobile consumers who exhibit behaviors associated with Parents
Parents of TeenagersMobile consumers who exhibit behaviors associated with Parents of teenagers
Moms on the GoMobile consumers who exhibit behaviors associated with being a mother and frequenting activities such as youth soccer events
Visitors to Dry CleanersMobile consumers seen at dry cleaning venues and services
Dog LoversMobile users who love dogs, attend dog shows, pet/ dog stores, dog parks, etc.
Farmers Market VisitorsMobile consumers seen at farmers markets
Dentist and Oral Care VisitorsMobile consumers seen at oral care focused venues such as dentists

Ready to give Gravy Audiences a try? Contact us today.

Talk with a Gravy Analytics sales representative to learn how location intelligence can benefit your business.

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