Data-as-a-Service (DaaS) Solutions

We provide companies with high-quality location data sets via our data-as-a-service (DaaS) offerings.

THE HIGHEST QUALITY DAAS SOLUTION IN THE LOCATION DATA INDUSTRY

Benefits of Using Data-as-a-Service (DaaS) Solutions

Gravy DaaS offerings provide information about consumer movement to commercial places and events of interest. These data sets help companies to understand consumer behavior, monitor changes in foot traffic, and enhance marketing efforts to identify new consumer market trends. DaaS can enable a company to receive usable data that has been cleansed and formatted, to optimize the use of analytical talent, and achieve strategic goals.

How can companies benefit from using data-as-a-service (DaaS) solutions?

Insights into Consumer Movement

We supply organizations with privacy-friendly location datasets which give insight into consumer movement on a monthly, weekly, or daily basis. With this information, companies can understand where consumers are spending their time in the real world.

Real-world location data will always have the timely information it needs to make more accurate assessments of your target audience and prospects, and their visitation patterns. Companies can then use that data to fuel market research, support new product development initiatives, or craft business strategies to increase consumer engagement.

Cleansed and Verified Datasets

Gravy’s verified location data is cleansed, merged, and enriched, so your organization can analyze it efficiently and implement it with confidence within a range of possible industry-specific applications. As part of this process, we identify and remove spoofed and suspicious data, saving your company time and money.

Increased Flexibility and Scalability

Gravy DaaS location data sets can be customized to fit your organization’s needs. This prevents your organization’s data analysts from spending time sorting out data they do not need for their analyses.