Consumers focused on shopping for essentials
February 24, 2023
While foot traffic to stores has increased, fewer consumers are visiting entertainment venues and are being more selective about what to purchase, focusing on priority expenses such as groceries versus nonessential items and services.
Those are top findings from a Gravy Analytics’ Q4 Consumer Trends Report analyzing foot traffic from Q4 2021 through Q4 2022.
As of Q4 2022, brick-and-mortar stores regained popularity as foot traffic to shopping destinations was 9% higher in Q4 2022 compared to Q4 2021, according to a press release on the findings.