Gravy Analytics Offers Tool To Protect Location Privacy
October 11, 2022
Gravy Analytics has debuted a product that helps brands ensure that location data is not used, shared or resold.
The new offering, PrivacyCheck, allows users to find and remove data that matches more than 500,000 privacy-sensitive locations, whether generated by mobile apps, websites, navigation systems, or IoT devices.
PrivacyCheck will check for data that matches healthcare-related places—including women’s health centers—and sensitive locations in such categories as religion, education, children, and social services.
Gravy has integrated a privacy feature it added to its APIs in 2019 into its AdmitOne data processing platform. This prevents access to data collected at sensitive locations