Avengers: Endgame Saw 90% More Moviegoers In Theaters Opening Weekend

Avengers: Endgame Saw 90% More Moviegoers In Theaters Opening Weekend

Avengers: Endgame opened on April 24, 2019 to rave reviews and record-setting ticket sales. Its $1.2B opening weekend was the largest in movie history – both domestic and worldwide.

Gravy data engineer Paul E. decided to look at foot traffic at movie theaters across the U.S. to see what exactly the impact was of Avengers: Endgame on theater visits. Here’s what he saw:

Blockbuster movies make waves at the box office.

Daily foot traffic at movie theaters jumped by 90%(!) opening weekend, when compared with the weekend prior.

Thursday opening nights are busy, but not as busy as Friday or Saturday during opening weekend.

Visits on opening night were 76% higher than the previous Thursday, but even more people waited the extra day or two to hit the theater on Friday or Saturday.

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Movie theater foot traffic quickly fell back to normal levels.

Foot traffic remained slightly higher the following weekend, but returned to pre-release levels within 14 days.

As of May 29th, 2019, Avengers: Endgame topped $806M in ticket sales domestically, and $2.6B worldwide, making it one of the biggest movie hits of all time.

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