Data-as-a-Service
Location data sets and location analytics designed for the enterprise.
LEADING COMPANIES USE GRAVY ANALYTICS
Innovative data sets & analytics built on privacy-friendly mobile location data.
Whether you need foot traffic data for market research, competitive intelligence, or operational insight, leading companies rely on Gravy Analytics for location intelligence that enables better decision-making across the enterprise.
We start by enriching each location signal with Location Data Forensics – separating high-quality signals from low-quality, suspicious, and even fraudulent signals. Our privacy-enhancing technology, PrivacyCheck, is then added to ensure that no privacy-sensitive data is used. The end result? A comprehensive suite of high-quality location data products – and resulting insights – that you can trust.
DATA YOUR WAY
Data-as-a-Service Products
Observations
Privacy-friendly foot traffic data for areas of interest globally.
API
BATCH DELIVERY
Observations API: Access up to 3 years of historical Observations data, on demand.
Area Visitors API: Analyze and compare consumer foot traffic trends for areas of interest over time.
Trade Areas API: Analyze where consumers travel from to shop, dine, or visit other places of commercial interest.
Personas
Consumer personas built on the places and events they visit in the real world.
API
BATCH DELIVERY
Personas API: Enrich your customer data with thousands of consumer personas. Identify foodies, frequent shoppers, in-market auto buyers, retirees, and more.
Area Personas API: Compare trends in buyer behavior between different geographic areas across the U.S. over a period of time.
Discover our pricing
Check out our different plans — we’re sure you’ll find the right pricing plan for you.
KEY USE CASES
Our Data Action
Foot Traffic Analysis
Analyze retail foot traffic to gain insight into consumer behavior trends.
Competitive Intelligence
Conduct a competitive analysis to see how your company stacks up against the competition.
Market Research
Get ahead of emerging consumer market trends and discover where opportunities exist based on high-traffic areas and customer insights.
Operational Intelligence
Using real-world consumer insights, optimize your business processes.
Which Data Delivery Option Is Best For Your Business?
Download this simple guide to understand the differences between bulk data and on-demand through an API.
Meet your customers where they are.
Further your marketing investment further by using location data to better understand your customers and target them on their journey towards your brand.
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