Consumer Market Trends for Any Industry

Quickly access in-depth market insights with the Gravy Area APIs: Trade Areas, Area Visitors, and Area Personas.

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WHY CHOOSE GRAVY ANALYTICS?

We turn location data into location intelligence.

Gravy Analytics processes billions of pseudonymous, mobile location signals every day from millions of mobile devices to understand where people go and why.

Reach

Billions of daily location signals from mobile devices.

Events

The largest events database gives context to millions of places and POIs.

Verified

Consumer visits built on 100% deterministic location data.

How We Turn Location Data into Intelligence
DATA SOLUTIONS DRIVEN BY LOCATION INTELLIGENCE

Our Data Solutions

Location Data that Reveals Consumer Behavior

Gravy Data-as-a-Service

Verified and cleansed location datasets via APIs or batch delivery options.

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Insights

Gravy Insights

Real-world consumer insights for foot traffic, attribution, and competitive analytics. 

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Audiences

Gravy Audiences

Location-based audiences to drive data-driven advertising campaigns. 

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BEST PRACTICES, DATA STORIES, AND MORE

Latest Blog Posts

Marketing Playbook Data

How to Create A Marketing Playbook Using Data

A marketing playbook is a tool used by businesses to capture standard marketing practices used by their marketing teams. The playbook is a helpful reference guide that can be used by everyone in the marketing organization to inform the design…
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TOP POSTS

Why DTC Brands Should Use Real-World Data

There’s something about direct-to-consumer (DTC) brands that make people want to shop. Maybe it’s the social media strategies, the personable…
CASE STUDIES

Using Location Data in the Real World

See how these leading companies used location analytics to inform their business strategies.

Lake Nona
NCM
TGI Fridays
GRAVY ANALYTICS IN THE NEWS

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