Q2 Consumer Trends Report

To understand how COVID-19 has impacted consumer behavior, we compared the personas of consumers observed in Q2 2019 with those in Q2 2021.

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WHY CHOOSE GRAVY ANALYTICS?

We turn location data into location intelligence.

Gravy Analytics processes billions of pseudonymous, mobile location signals every day from millions of mobile devices to understand where people go and why.

Reach

Billions of daily location signals from mobile devices.

Events

The largest events database gives context to millions of places and POIs.

Verified

Consumer visits built on 100% deterministic location data.

DATA SOLUTIONS DRIVEN BY LOCATION INTELLIGENCE

Our Data Solutions

Location Data that Reveals Consumer Behavior

Gravy Data-as-a-Service

Verified and cleansed location datasets via APIs or batch delivery options.

Insights

Gravy Insights

Real-world consumer insights for foot traffic, attribution, and competitive analytics. 

Audiences

Gravy Audiences

Location-based audiences to drive data-driven advertising campaigns. 

BEST PRACTICES, DATA STORIES, AND MORE

Latest Blog Posts

TOP POSTS

The Ethics of Consumer Location Data

by Jason Sarfati, Chief Privacy Officer & VP of Legal The advent of smartphones has fundamentally altered the way individuals socialize, …
CASE STUDIES

Using Location Data in the Real World

See how these leading companies used location analytics to inform their business strategies.

Lake Nona
NCM
TGI Fridays
GRAVY ANALYTICS IN THE NEWS

Latest Media Coverage

Research Reveals Impact of Pandemic, Delta Outbreak on Consumer Behavior

One report showed growing concern from shoppers over the COVID-19 Delta variant. Research released this week from Shopkick, the shopping rewards app, showed significant concern about the COVID-19 Delta variant among consumers, which could impact how, where, and why …

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