Finding Our Way Through COVID-19 With Location Data
May 12, 2020
Gravy Analytics is pleased to announce that select COVID-19 data is now available on the AWS Data Exchange. More than 8 weeks into social distancing, we find ourselves with more questions than answers. The true reach of COVID-19, the necessary duration of social distancing, and long-term impact on jobs and our economy all remain unclear. What is clear is that the lack of solid data has hampered our ability to make more informed decisions.
In this spirit, Gravy Analytics is making select COVID-19 data and interactive dashboards available to the public for the foreseeable future. These use Gravy Visitations data to measure consumer foot traffic in an array of place categories – for a sample of brands – nationwide and at the state and city level.
COVID-19 Data Now Available on AWS Data Exchange
To request access to Gravy’s Visitation data for COVID-19, find us on the AWS Data Exchange. Be sure to get your analysis tools ready – while this dataset is just a small percentage of our Gravy Visitation data, the current file totals 56MB and over 565k rows. Shown below is a sample of the data and its structure:
LEVEL1CATEGORYNAME | LEVEL2CATEGORYNAME | LEVEL3CATEGORYNAME | CHAINNAME | STATE | CITY | ATT_DATE | NUM_ATTS |
---|---|---|---|---|---|---|---|
Shopping | Pharmacy & Medical | Pharmacy & Convenience | CVS Pharmacy | NC | Raleigh | 2/29/2020 | 425 |
Restaurant & Food & Beer/Wine | Fast Food Restaurant | Fast Food - Chicken Oriented | Chick-Fil-A | NV | Reno | 2/15/2020 | 78 |
Shopping | Pharmacy & Medical | Pharmacy & Convenience | Walgreens | FL | Boca Raton | 2/27/2020 | 384 |
Shopping | Food | Grocery and Supermarket | H-E-B | TX | Richmond | 4/17/2020 | 280 |
Shopping | Pharmacy & Medical | Pharmacy & Convenience | CVS Pharmacy | FL | Sarasota | 3/13/2020 | 408 |
Restaurant & Food & Beer/Wine | Fast Food Restaurant | Fast Food - Burger Oriented | Sonic Drive-In | TN | Arlington | 3/6/2020 | 91 |
Shopping | Sports | Golf Pro Shop | Golfsmith | OH | Columbus | 2/5/2020 | 34 |
Shopping | Department Store | Middle Tier (e.g. JCPenney, Lord & Taylor, Bloomingdale's, Macy's) | Macy's | CA | Fresno | 3/7/2020 | 165 |
Services | Gym / Fitness | Gym | LA Fitness | NE | Omaha | 3/3/2020 | 63 |
Accommodations | Hotel - General | Hotel - Midrange | DoubleTree by Hilton | FL | Orlando | 2/2/2020 | 1219 |
By freely sharing the most up-to-date COVID-19 data available to us on the AWS Data Exchange, we hope that we can help you make more informed decisions as our country and the economy begin to awaken.
If you’d like to learn more about location intelligence and how it can help your business understand consumer behavior in the age of COVID-19, request a no-obligation consultation today.