Using pseudonymous, mobile location signals to understand where people go in their daily lives, Gravy Analytics gives brands new visibility into the offline customer journey. These location-derived insights are used to build our industry-leading audiences that enable advertisers to reach engaged consumers with their advertising campaigns.
Here are the top five Gravy Audiences that restaurants used to date.
#5. BEER LOVERS
This audience includes mobile users who attend craft brewing events, beer tasting events and brewpubs.
Why this Audience?
Craft beer is having a moment: new local breweries and brewpubs open every day, and beer drinkers have more choices than ever. ‘Beer Lovers’ is the perfect audience for any brewery that wants to reach prospective customers with information about local flavors, food pairings, and onsite events.