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    Jolene Wiggins

    Checking In: Use Cases for Location Data Beyond Geo-fencing
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    Knowing a customer’s location has long been regarded as one of the prime benefits of mobile, and marketers have taken notice. In this report, we’ll look at how marketers have…

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    Marketing Land News
    Do brand politics impact consumer purchases? It’s complicated
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    A majority of consumers (63 percent), according to a new survey from SAP, say they prefer to purchase holiday gifts from brands that support specific social causes. This echoes earlier surveys that argue…

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    Here’s What D.C. Tech Leaders are Saying About Amazon HQ2 in Crystal City
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    Amazon has chosen Northern Virginia’s Crystal City and New York City for its second headquarters, and the D.C. area has been abuzz with speculation, excitement and skepticism. The e-commerce giant says…

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    Sports Fanatics Audience Profile Image
    Sports Fans Audience Profile
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    Have you tried Gravy Analytics’ sports enthusiast audiences yet?  Unlike other location-based audiences,  Gravy Audiences are built using verified event attendances at professional, college, minor and private league sports events across the…

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