The COVID-19 pandemic has changed a lot about consumer behavior, especially in sports. Fans all over the world watched their favorite teams play from the comfort of their own homes instead of live in a stadium. Being able to watch sports from the couch instead of the box means that …
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Starbucks is one of the most popular coffee chains in the world. From its secret menu to “Happy Hour” deals, …
On May 7th, 2021, the Colonial Pipeline was hit by a cyberattack that resulted in a gas shortage for much …
With the rise of data privacy regulations and cookies on the way out, the marketing space, specifically digital marketing, is …
As companies plan for a post-COVID world, the importance of analyzing business activity for competitive analysis has increased …
Many 2020 summer travel plans were postponed due to the COVID-19 pandemic. As travel restrictions are eased, more …
Despite last year’s economic challenges due to COVID-19, the real estate market saw a boost as Americans re-evaluated …
Imagine having the ability to guarantee that the right people will see your digital out-of-home (DOOH) ad. Can …
There’s no denying that Americans love to shop. Even when malls were closed (ahem, 2020), the shopping cart …
Did you know that 70% of seniors need a cup of joe to get going in the morning? …
It’s been a full year since COVID-related lockdowns took effect — shutting down schools, restaurants, gyms, shops, and …
The past year hasn’t been easy for market analysts, especially after the pandemic so drastically changed the way …
What better way to wind down from a long workday than a happy hour drink with colleagues and …
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